API-Based ecommerce provider commercetools is making significant investments to further fuel the company’s growth. They will investing $17 million on expansion in the Asia-Pacific region, as well as in the United Kingdom, the Benelux, Scandinavia, and North America.
Global services expansion as well as the development and enhancement of the company’s technology are the two primary investment goals. As such, commercetools is further expanding its support and operational services to support customers and partners worldwide. New offices are also planned for London and Singapore.
We have been rated ‘Visionary’ in the Gartner 2018 Magic Quadrant for Digital Commerce Platforms. We do not want to rest on these laurels. Since the founding of commercetools in 2006, our team and our partners have been working passionately on making e-commerce as simple and flexible as possible for our customers – in a rapidly evolving market. This investment will allow us to enable more partners and support our global enterprise customers.
– Dirk Hoerig, CEO, commercetools
In 2014, the company was acquired by REWE Group, a large retail and leisure group from Germany, which also owns several supermarket chains and hotel brands and they have said the aim for commercetools is to become the market leader in cloud-based ecommerce software for modern retail companies.